Manufacturer
Manufacturer
The ideal platform where the manufacturer can expand the customer base and know the demand in detail
Cooltrack is born to digitize the refrigeration and air conditioning market, including manufacturers of equipment, systems and components of all kinds that aim at expanding their target audience and to understand in-depth the dynamics of the demand. For the manufacturers, Cooltrack offers the following digital services:
Advertising of products on a platform that targets the entire sector.
With Cooltrack, the manufacturers can advertise their products on a single digital platform, so that distributors, installers and end users of refrigeration and air conditioning systems can consult them quickly and easily.
Digitization of catalogues to reach wider range of audiences.
Cooltrack allows the manufacturers to digitize their catalogues, enlarging the base and typology of potential customers.
Updated information on the demand to improve marketing strategies.
Furthermore, thanks to market information regularly updated by the end users themselves, the manufacturers can have a comprehensive understanding of the demand and, thus, directly advertise their catalogues to the most suitable audiences.
Distributor
Distributor
The space where the distributor reaches customers in an agile and direct way, with quality as a flagship
In its objective of contributing to a sustainable and intelligent cold and air conditioning sector, Cooltrack also offers its services to distributors and stores of equipment, components and tools that seek to be closer to demand and guarantee the quality of sensitive products, like refrigerant gases. For this, the services that Cooltrack offers to distributors and stores are:
Advertising of products on a platform that targets the entire sector.
CoolTrack allows products to be advertised on a single digital platform, so that installers and end users of refrigeration and air conditioning systems can consult them quickly and easily.
Digitization of catalogues to reach wider range audiences.
Cooltrack allows the distributor or store to digitize the catalogues, thus expanding the base and the type of potential customers.
Quality assurance in the sale of refrigerant gases.
In addition, the platform allows the sale and traceability of refrigerant gases, to guarantee the quality of these products to all customers.
Updated information on the demand to improve marketing strategies.
Thanks to market information regularly updated by the end users themselves, the distributors or stores can have a comprehensive understanding of the demand and, thus, directly advertise their catalogues to the most suitable audiences.
Installer
The platform where the installer has direct and unlimited contact with suppliers and customers
Companies and professionals dedicated to the installation and maintenance of refrigeration and climate equipment and systems can find in Cooltrack a meeting space both with their suppliers and with their current and potential clients. Some of the services provided by the platform for these professionals are:
Advertising of installation and maintenance services on a platform especially aimed at end users of refrigeration and air conditioning.
Through Cooltrack, the certified installers of refrigeration and air conditioning equipment and systems can advertise their services with geolocation and customer reviews, on a digital platform dedicated exclusively to the sector.
Easy and dynamic access to the digital catalogues of manufacturers and distributors.
The installers have digital catalogs of manufacturers and distributors at their disposal, with which they can easily consult products and sale points from a computer or a mobile phone.
Integration of the platform in resources and client management systems.
Finally, the installers can maximise the benefits of these digital services by incorporating them into their own company management systems, such as ERP or CRM software.
Installer
End user
End user
The user as an engine of the sector and value creator
Cooltrack’s services cover the entire supply chain, including not only the purchase and sale of products and services but also the generation of market information by end users of cold and climate equipment and systems. This makes users an active part of the sector and enables a more agile and efficient operation of the market. The services offered for these users are:
Easy access to information about products and services of duly certified suppliers.
With Cooltrack, the end users of refrigeration and air conditioning equipment and systems have easy access from their computers or mobile phones to the products and services offered by manufacturers, distributors and certified installers.
Quality assurance in the purchase of refrigerant gases.
In addition, thanks to the sales and traceability service of refrigerant gases, full guarantee is given on the origin and quality of these products.
Monetization of information on the use of refrigeration and air conditioning equipment and systems.
Finally, the end users have the possibility to sell information about the regular use they make of the equipment or about the investments in new technologies.
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